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Advertising Duties & Salary in France
An Advertising Consultant in France plays a pivotal role in shaping the marketing strategies of businesses. France is renowned for its rich cultural heritage and is a major player in the global advertising industry. Paris, the capital city, is a central hub for advertising agencies and hosts several international advertising festivals.
The main duties of an Advertising Consultant in France involve understanding clients' needs, conducting market research, and developing compelling advertising concepts that align with their brand identity. They collaborate with creative teams to bring the campaigns to life and monitor their performance for optimization.
Key skills required for this role include creativity, an understanding of the local consumer behavior, and proficiency in utilizing digital marketing tools. Fluency in French and English is essential for effective communication with clients and international partners.
Advertising Consultants in France typically have a degree in marketing, advertising, or a related field, and relevant experience in advertising or marketing roles. Cities like Paris, Lyon, and Marseille offer work opportunities for advertising professionals in this thriving industry.
Expected salary range: The salary for an Advertising Consultant in France varies based on experience and location. On average, the annual salary ranges from 35,000 to 55,000 EUR.
Expected hourly rate: The hourly rate for an Advertising Consultant in France is approximately 18 to 28 EUR.
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